Behaviorally, Inc.

Statement of Applicability – Effective 17 September 2025
Behaviorally is a market, opinion, and social research organization that delivers data intelligence to brands using tech-enabled products built on the industry’s largest database of behavioral consumer pack design metrics and shopper insights. Behaviorally delivers research services to global consumer brands across sectors in North America, Europe, Asia, Latin America, and sometimes Middle East and Africa. Behaviorally has elected to include qualitative and quantitative research services including sampling and data management analysis to be attested to this document in accordance with Annexes A, B, E and F. Annexes C and D have been excluded from the attestation.

Annex A Sampling including access panels: Panel Management is handled by 3rd party vendor.
Excluded A.4.8 Special considerations

Annex B Fieldwork: Qualitative or Quantitative using Panel vendor (self-completion) and moderators

Excluded B.2 Management Recruitment & training of fieldworks & B.5 Telephone Data Collection/CATI

Annex E Self completion: Online Data Collection

Annex F Data management and processing

Excluded F.2 Hard copy data entry & F.4 Coding

Certification Number: 4637-1173102524
Original Date:  17 September 2025
Latest Issue Date: 17 September 2025
Expiration Date:  16 September 2028

The CIRQ Certification Mark is the property of the Insights Association and is subject to the restrictions established in the Terms of Use for the CIRQ Certification Mark as references in the CIRQ Quality Manual.